- Position your brand as an industry expert: with valuable and educational content, you build authority, trust, and credibility with your subscribers.
- Top-tier return on investment (ROI): every $1 invested generates up to $42 in revenue (DMA, 2024), the best performance across all digital channels.
- High conversion rates: emails drive 15% to 30% of e-commerce sales, outperforming social media and display ads.
- Access to a massive audience: over 4.7 billion people use email in 2024 (Statista), compared to 4.3 billion on social media.