Mobile Apps for Business
Don’t have a mobile app yet? You could be losing customers, sales, and visibility. Do you really need an app for your business? At Pixelgrafía, we analyze current trends and help you decide based on real data and strategic goals.
What advantages do businesses with mobile apps have? Who benefits from this channel?
Benefits of mobile apps for users:
- Quick and direct access to products, services, and promotions with just one tap
- Optimized experience with features like geolocation, mobile payments, and push notifications
- Secure storage of personal data, purchase history, and preferences
Why does your business need a mobile app?
- Direct sales channel from smartphones, with higher conversion rates than websites
- Personalized communication through push notifications and in-app messages
- Increased customer loyalty: users open apps 3 times more often than mobile websites
- Higher recurring sales and customer lifetime value (LTV) thanks to improved retention
The digital world opens new opportunities for every type of business:
Consumers, sellers, and manufacturers are more connected than ever. In 2023, over 250 billion apps were downloaded worldwide (Statista), and this number is expected to exceed 300 billion by 2027. Users spend an average of 4 hours daily on mobile apps. They use their smartphones to:
- Search for deals, coupons, and real-time promotions
- Place orders, make reservations, and pay without leaving home
87% of smartphone users make purchases or request services from their devices, regardless of time or location (DataReportal, 2024). Mobile apps generate 70% of digital sales in sectors like retail, foodtech, and services.
Industries that benefit from a mobile app:
- Travel agencies and tourism businesses
- Automotive businesses: repair shops, dealerships, gas stations, car washes
- Restaurants, cafes, and pizzerias
- Brick-and-mortar stores and e-commerce platforms
- Delivery and logistics services
- Gyms and sports clubs
- Information and media companies
- Beauty salons and barbershops
- Entertainment centers: cinemas, bowling alleys, parks
- Clinics, dentists, and medical labs
- Urban services: dry cleaners, repairs, maintenance
How Much Does It Cost to Develop a Mobile App?
Calculate Your App Cost
Every feature and idea affects your app’s cost. Answer a few simple questions and receive a personalized, accurate estimate for developing your mobile app — native or hybrid for iOS and Android.
Global growth of smartphone usage
Over 92% of the world’s population accesses the internet via mobile devices (ITU, 2024). In Latin America, mobile data traffic is expected to grow by 500% between 2023 and 2028 (Ericsson Mobility Report). 68% of consumers prefer interacting with brands through apps, not just websites.
Mobile consumer trends (2024)
Mobile app or responsive website? The choice depends on your business model.
Users rely on mobile browsers for:
- Researching high-value products before purchase (electronics, vehicles)
- Booking hotels and complex trips with multiple options
- Comparing prices across different brands or retailers
Actions users prefer to do via app:
- Buying frequently consumed products (clothing, food, beauty) – 68%
- Requesting local services (delivery, appointments, repairs) – 65%
- Using banking, mobile payments, and digital wallets – 79%
When do customers use business apps? Mainly in two scenarios:
- When they interact frequently with a brand (more than 2 times per week)
- When they need a practical tool for repetitive actions (buying, booking, paying)
Starbucks processes over 4 million transactions weekly through its app, and Domino’s receives 70% of its orders from mobile devices. Leading companies are already in the palm of their customers’ hands.
Contact us for a free consultation and find out if your business needs a native app, hybrid app, or an optimized web version. We build mobile solutions for:
- Manufacturers and brands with digital presence
- B2B distributors and wholesalers
- Online stores and marketplaces
- Physical retail with omnichannel strategy
- Professional services and digital platforms
- Startups with rapid growth potential
Need a Quote or Budget for Your Website or Mobile App?
Use our interactive online estimator
Access our interactive quoting tool and get an accurate cost estimate for your app or website in minutes. Customize features, platforms, and requirements to receive a proposal tailored to your real needs. Start now and turn your idea into a concrete project.